One of Sweden’s leading camping chains, First Camp, is planning to establish a facility In the High Coast. First Camp has had their eye on the High Coast for some time, and has now found their perfect spot at Smitingen, voted one of Sweden’s 10 most beautiful beaches in 2018.
Unni Åström, CEO at First Camp believes that the new camping will become a favorite among Swedish, German, Norwegian and Danish guests.
– Building at a new destination demands large investments and we truly believe in this venture. Smitingen is an untouched gem, Unni Åström says.
Uno Johnsson, Head of Business Development and Growth at Härnösand Municipality, concurs:
-A camping facility at Smitingen has all the requisites to succeed. Here you find everything that a camping tourist asks for. You have direct proximity to our fantastic nature, and all the sights and attractions in the High Coast are also within driving distance – the High Coast bridge, Ulvön, Hemsö Fästning (the Hemsö Fortress), Härnö Gin, and High Coast Distillery for example. There is also shopping nearby, downtown Härnösand and at Birsta shopping center.